Samantha Wills Foundation
empowering women in business
SW X HOLDEN
(AND MISTAKES I'VE MADE, FROM THINGS I'M STILL LEARNING ALONG THE WAY... - SW)
SPOILER ALERT: This post contains the biggest fuck-up I have ever made in business...
People often say to me, 'You are good at Business!', but the truth is I am NOT. However, I AM good at surrounding myself with people who ARE! For how to Build an Online Store for Beginners, I handed it over to someone who knows much more then me, Adriana Tedaldi, our Digital Product Manager at SAMANTHA WILLS. Adriana was one of the key point people heading up our new website launch, and knows more about digital then I ever will....
TO: SAMANTHA WILLS FOUNDATION
Subject: Content Request
….if you could find a way to feature/answer any/all of these questions, it would be a huge help not only to me but I'm sure the other overwhelmed/daunted/scared shitless bussinesswomen-to-be that I'm convinced are out there!
DONE! - SW
We are in our 13th year of business this year, and in that time I have witnessed four (including this one) SW website builds. Each bigger & better then the next, not just as our team & budget increased, but as technology evolved. But before you check out our new baby, there is a god send of a site, that like the internet was intended, never forgets. If you so care to time travel for a second,
I was recently asked to write a piece on how to ‘Get your name out there’ when you are starting out in a new venture. Unless you shoot to 15 minutes of fame with a huge scandal (read; sex tape), get arrested doing something illegal & outrageous (....if you’re going to that trouble, make sure its SUPER scandalous to get the media coverage!) , or marry Prince Harry (get in line) – then its going to be about consistence, core messaging, quality… and time.
READER QUESTION: ‘I was wondering your thoughts on launching a brand or product. The timing of everything from media releases, social media teasers to the actual launch of the product. Do you have any tips or advice on this?’
You may be a Blogger Slash Model Slash DJ Slash Designer Slash Actress Slash Rollerskater – But with every slash, your message gets more & more diluted. Pick, stick, and add value to your message....
I was emailed this question recently, from an entrepreneur that has been in business almost a year.: Q. What do you do when there is someone SO big (in your direct industry/’competition’), you feel you just can't compete?
The question I get asked most is 'How do I get my product featured in magazines?' - There are many avenues you can take to secure media placement, but the thing you need first, is a good Media Kit.
The Brand Guidelines is a document constructed specifically for internal use. It is a very useful tool for creatives, who are shaping the voice & feel of the brand, and to ensure everyone is on the same page....
The lesson is that fortune favours the brave. And I have always believed when a door closes, another one opens, we may not see the door straight away but it’s there, ready to be discovered and opened. - Sandra Nolan
Every time I saddle up, I am reminded of a brave little girl who taught herself how to put one foot in the stirrup and hang on. - Carol Rocco
Each day is an opportunity to connect with your children and secure precious memories in their minds. - Amanda Vaisigano
With some thinking, I came to the conclusion that if someone wanted to date me in the future, they would have to compliment and fall in love with my mind before my body. - Olivia Angerosa
You almost gave up. Many times. You wrote article after article in hopes that you helped someone overcome their fears and doubts. You needed to read those same articles often to remind yourself of what you taught others. - Jessica Dowches-Wheeler
Find the six year olds who are broken, find the teenager without self-worth, find anyone who just needs to know how powerful their own mind is. - Bec Hanna
After being presented with the same lessons from love for over a decade, I realised the greatest love story was actually learning to love myself. I fell in love with myself on a dirt track in a remote village in Laos and here is the exact moment; - Anonymous
Why is it not ok to take time to fix yourself? Why is it not ok to get to a point where you can’t go any further, and do something about it? Why question your decision-making skills when it comes to your mental health? - Katie Northwood
I knew I was different then. I knew there were things I was struggling with. I felt different for all the wrong reasons. Although I didn’t despise myself, I didn’t always enjoy being who I was. - Ilana Stankler
My Libido ran away and left no forwarding address. I have put up posters around the area where she was last seen, called in a report and even released the scent dogs. No sign of her. - Melissa Moe
I painted our logo in my apartment in NYC. The arrows in our logo have significance. The darker blush arrows signify women who are well established in their career or journey, representative of the effect of not only pioneering the way, but mentoring & giving back to those just starting out on the journey; the arrows that follow. As you learn more in your journey, your arrow gets more color, more depth, more experience - and no matter what part of the journey you are on, you are always passing knowledge & help onto those who follow. The end product being that when women work together, something incredible & powerful is created.